Title: Brand Manager, part-time contract (ref #1221)
Location:
Cincinnati, OH
Description:
*Recruiting for this position is being done by Mom Corps on behalf of our client, a consumer products company.*
Our client needs a brand manager to work 4 days a week, 6-8 hours a day through the end of April on a new product test. The role has a heavy emphasis on the brand execution side.
The ideal candidate has experience as a brand manager for new products (or senior associate brand manager) for a consumer products company; MBA preferred.
Responsibilities:
Drive Execution of plan and meet brand's sales goals. Design and field business plans that deliver product's net revenue and profit commitments. This includes strategy creation, concept development, costing out programs, identifying suppliers, and optimize in-market execution. Execute plans on time and within (better than) budget. Inspire additional and support current distribution opportunities with sales liaison.
Consumer Communication - Own a specific piece of our copy (advertising) revision. Work with agencies and research partners to uncover consumer insights. Then translate these into compelling marketing ideas to effectively reach these target consumers. Work with agency to ensure impact of television buy, efficiently reaching the consumer when she is most receptive to our message and best able to act on it.
Initiative Pipeline- Identify new products and new marketing vehicles that can help better meet needs of consumers. Identify the
Job Type: Contract,Part-Time Permanent
Highest Degree Obtained: College Degree
Travel Requirements: No Travel
Flexibility Needs: All hours on site
Weekly Hour Requirements: 30-40
Rate: $0.00 to $0.00
Field Of Expertise: Advertising/Marketing/Public Relations
Work Experience: 4-5
Career Level: Manager
Areas:
Ohio-Cincinnati
Date Last Modified: 02/08/2010
This position is being handled by a Mom Corps recruiter. Please apply directly to this position for consideration, and someone from the Mom Corps team will contact you if your experience meets our client's criteria.
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